Mixing Keyword Research And Article Marketing
The last post that I made was about How I Do Article Marketing, which was a detailed post on exactly what I personally do to make article marketing work for me. For those of you who already know at least a little bit about article marketing, or if you have a little bit of experience working with article marketing – then you probably know just how powerful article marketing can be.
For those of you who do not know about the power of article marketing, it is tremendous. Not only can it bring a ton of traffic to your site, and targeted traffic at that which can turn into thousands and thousands of dollars, but articles can also bring you so many back links and give you tons of “credit” with the search engines (My Favorite Article Marketing Directories). This is why article marketing is so powerful, because with the traffic and link building combined it’s one of the most powerful forms of internet marketing that is available today.
I would go as far to say that article marketing is up there with things such as Web 2.0 and social bookmarking – and these are methods which are taking over the internet. The search engines absolutely love web 2.0 and social bookmarking because it’s tons of updated content and interactions of people. Even with these facts, I still believe article marketing is as powerful as web 2.0 and social bookmarking, as long as you do it right – which I will be explaining shortly.
Now before I did the post on How I Do Article Marketing, which I linked to above in the first paragraph if you would like to revisit, I also did a post on Taking Your Time With Keyword Research. With this post I described just how important keyword research is, and why taking your time with keyword research is such an important step in making money on the internet.
I basically stated that keyword research is probably the most important step in making money on the internet, above every other thing. This includes link building, traffic generation, content creation and updating, search engine optimization, and all of the other important aspect of making money on the internet. And there are SO many important aspects of making money online. Even with all of the important aspects I put keyword research as THE single most important step to making money.
A lot of that has to do with the fact that if you get your keywords wrong, or if you do your keyword research the wrong way, then you will have wasted a whole bunch of your time no matter how good you do everything else like search engine optimization, link building, content creation and updating, and everything else. You can find out exactly why this is by re-visiting the post on taking your time with keyword research – as it’s a really important process to understand in order to be successful in this business.
Now I wanted to combine these two aspects of this business, being that they are two of the most important parts of succeeding in the internet marketing business, especially for beginner and novice internet marketers (All About The Affiliate Marketing Business). This is true because it’s not only one of the most powerful forms of internet marketing and getting traffic, but it also takes little to no investment. And this is a great thing for those of you who have made little to no money in this business and have little to no money to invest back in the business currently. And this is why I have made this post on Mixing Keyword Research And Article Marketing.
As stated before, keyword research is THE most important of making money in this business, because if you don’t have your keywords right then everything else will follow downhill with it. All of the work you do after picking the wrong keywords will essentially be a total waste of time in most cases, and this can be weeks, months and even years of work in some cases. Obviously this is something you do not want to happen, which is why you want to get your keyword research right – and TAKE YOUR TIME (which is exactly why I made the post Taking Your Time With Keyword Research as it’s really that important).
Now doing keyword research for a website you are going to be building and working on and doing keyword research for article marketing are two different things.
When you are doing keyword research for a website that you are going to be doing, you can go after more competitive keywords with more traffic (and more competition of course). When doing keyword research for articles that you will be writing you need to go after keywords with less traffic and less competition.
This is because the point of article marketing, for the most part, is to get your article ranked at the top of the search engines for your given keyword(s) with little to no work on optimizing the article (building links and whatnot). The main objective to article marketing is to do your keyword research, write the article, and have the article ranking in the top position within a week or so (All About The Affiliate Marketing Business).
From there you want to be getting as many visitors to your article as possible, because your article will have a backlink back to your website (or other form of monetization). In order to get as much traffic as possible you need to pick the right keywords.
As I mentioned before, doing keyword research for articles and for website are two different things. You can definitely go after much more competitive keywords with much more traffic when doing keyword research for your websites.
But when doing keyword research for your article keywords, you are going after keywords with much less traffic and much less competition. This is because the objective is to use the power of the article directory site to have your article rank on its own without any other work on your part as far as link building and other forms of search engine optimization.
So you want to be able to do your keyword research and find the right keyword(s). Write an article targeting that or those keywords with the keywords in the title and in the body of the article. You want a keyword density of about 2% or so, give or take. From there of course you want to make sure that you include a link back to your site or blog or whatever you are linking back to with the keywords as your anchor text (Some Internet Marketing Secrets).
Now you want your article to be able to rank in the number 1 position without really having to do anything else. And in order for this to happen you need to have done the right keyword research and you need to have written a good article with the keywords in the title and body.
Now there is all different kinds of advice out there on how to find the write keywords for your article marketing. A lot of people will suggest that once you find your keywords you put them in quotes and make sure that you do not get more than 5,000 results with the keywords in quotes (in Google). And I think this is a pretty good way to judge if you got a keyword that is within your reach.
I usually like to take it a step further and take a look at the top ranking sites really quick. You can do this with a tool called Market Samurai, as this is an awesome tool that does everything. Or if you don’t have this you can simply take a look at a few of the top ranking sites for your given keyword(s). You want to look for things such as keywords in the domain and title, age of domain, keywords on the site, and page rank (Indirect Back Linking For SEO).
Of course the lower page rank the better, the younger the domain the better, if the keywords are not in title and domain that’s better, and if the keywords are barely on the site, that’s better. You are looking for all of the advantages you can get when ranking for your keywords. This is because you are doing little to no work in order to rank for you keywords.
Now most people will do just as I mentioned earlier. They will simply do the keyword research, write the article, and hope that the power of the article directory and the mix of little competition is enough for them to rank at the top spot, or at the very least on the first page.
A lot of people will actually just wing it and write articles without doing keyword research on keywords that they think are good. Don’t do this – you will waste your time and get very little return for your work. Take the time to do the keyword research as it’s well worth it. There are articles out there that have got over a MILLION VISITORS! And I guarantee you they did this with proper keyword research and by writing a great article.
Again, most people will have anything more working for them than the power of the article directory. Depending on just how much competition there is for the keyword I will sometimes do a little extra to get the article to rank.
I have a tool called Bookmarking Demon that is really powerful – it automatically bookmarks given URLs with the push of a button to over a hundred different places. You do have to enter captcha, but it does basically all the work for you. It’s really an awesome tool with a onetime fee.
I like to sometimes add the article in Bookmarking Demon and fire it up. This will give me a bunch of backlinks and juice as I mentioned before, because the search engines absolutely love web 2.0 and social bookmarking. So this is an awesome way to get your article some help getting to the top (Differences Between Pages And Posts).
Of course there are other ways, but I don’t recommend taking too much time in “helping” your article rank – as you want to be able to move on to the next keyword and the next article without spending too much time on the previous one. This is why I recommend that if you are going to “help” your article rank at the top of the search engines that you use automated methods such as with tools like Bookmarking Demon.
Now hopefully this post on Mixing both keyword research and article marketing together helps you get the most out of both of these very important aspect of internet marketing and succeeding in the business of online marketing. If you use this information you can really increase the amount of traffic that you get to both your articles and your websites.
If you would like to learn about the company that taught me all of this information that I have learned about internet marketing, and the company that essentially taught me how to make millions of dollars in sales in the last few years online, then I recommend that you look into the Wealthy Affiliates. They are a great company that has taught me so much about this business. And they have taught thousands of others how to profit in this business.
There is also another company that has done a great deal for me in the online business. And that company is headed by a man named Chris Malta who has been in this business for about 15 years, and is well known for being an internet millionaire and providing one of the best e-commerce services available on the internet. I wouldn’t be surprised if you have heard of this business, which is names Worldwide Brands.
Worldwide Brands differs from Wealthy Affiliate in the fact that they cover e-commerce and drop shipping opposed to Wealthy Affiliate University which covers general internet marketing. With that said, both of these companies are the best in their respected sections of the online business, and I highly recommend eventually joining both. I recommend Wealthy Affiliate first as it will teach you the first steps of what you need to know in this business, and then follow up that membership once you learn general internet marketing and begin making money.
Don’t join both at once if you are a beginner as you will just get lost in the shuffle and it will be too much information for you. Just start with the Wealthy Affiliates and make sure that you spend a whole lot of time consuming all of the information they give you – as they offer a WHOLE LOT of information in their members area. So read it, re-read it, and make sure they you comprehend the information and implement it into your business!